CMS
Sanity
The one to reach for when the content model is unusual and the editing experience has to bend around it.
What Sanity is
Sanity is a headless CMS whose editing interface is itself an application you configure in code. Content is stored in a queryable document store and retrieved with GROQ, which makes non-trivial content relationships straightforward to express.
Where it earns the shortlist
Choose Sanity when
- Your content model does not fit a conventional page-and-field structure
- You want editors to see a preview of the real page while writing
- Developers need to shape the editing interface, not just the schema
Look elsewhere when
- The team needs enterprise approval workflows out of the box
- Nobody on the team will own the Studio configuration
- You want visual drag-and-drop page assembly
Placeholder technology page. The assessment is written to exercise the template and should be reviewed before launch.
Pricing
Usage-based, with a free tier generous enough for a small marketing site. Costs scale with documents and API requests rather than seats.
Our take
Sanity gives you the most control over the editing experience of any CMS in this category, which is only an advantage if someone is going to use that control.
Frequently asked questions
What is Sanity used for?
Sanity is a headless CMS used to model, store and deliver structured content over an API. It is most often chosen when the content model is unusual and the editing interface needs to be customised around it.
Is Sanity good for non-technical editors?
Yes, when someone has configured the Studio properly. Sanity gives more control over the editing experience than most alternatives, but that control has to be exercised, and an unconfigured Studio is not friendlier than any other CMS.
At a glance
- Category
- Headless CMS
- Best for
- Unusual content models with a customised editing experience
- Pricing shape
- Usage-based
- House view
- Most control, if someone will use it
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